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Monday, 25 June 2012

The Abridged Spider-Man

Posted on 13:04 by rajrani
Via Screencrush

"The Amazing Spider-Man" (which I still haven't seen) isn't a movie, it's a contract-law manuever - the purpose of its existance is to help Sony hold on to a lucrative brand in the short-term while they figure out how to hold on to it for the long-term. Its sole task next week is to open as big as possible (preferably hitting one of those meaningless "highest-grossing unadjusted whatever" boxoffice records) and get as far into the black as possible before "The Dark Knight Rises" comes out and wipes everything else off the map.

Sony's strategy for making that happen has been to BURY the internet and television with advertising - not just trailers and commercials, but a staggering number of extended promo-clips. And because of that, we have this: An enterprising fan has cut ALL of the publically-available footage of the film together in chronological order; effectively presenting (unless there's some HUGE twists being hidden) what seems to be a shortened version of the entire damn movie.

Sony has pulled this down a few times and probably will again (I'm not sure why, this is ALL just stuff they've already blanketed the planet with) so check it out while you can:

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rajrani
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